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Sunday July 23, 2017 - Email this article to a friend

PlanetSKI has been in Verbier this July testing out the Swiss resort's marketing slogan. Here we look back at our 4-days.

Here at PlanetSKI we are now looking forward to the summer months in the mountains and beyond. 

We start are summer coverage by looking back at the experiences and adventures of last summer. On the adrenallin and adventure side was a visit to Verbier.

It's marketing slogan is 'Pure Energy' so we put it to the test...

Verbier needs no introduction as a winter ski resort.

It is quite simpy one of the best resorts in the world for advanced skiers and snowboarders with its legendary off piste, steep black runs and challenges a plenty.

But in the summer?  

The resort is trying to recreate the same experiences in the summer months.

'We are making an all-out attempt to make summer in Verbier the same high-octane experience and more and more people are now coming in the summer months," said Vincent Riba from the resort's tourist office.  

Vincent Riba, VerbierVincent Riba, Verbier

So, is Vincent right?  

Check back on the 4-part blog from our editor James Cove as he hit the zip wires, climbed Mont Fort, went on a high-altitude glacier hike and then tried his hand in the Verbier Bike Park.
Verbier, SwitzerlandVerbier, Switzerland

Mont Fort, VerbierMont Fort, Verbier

Verbier, SwitzerlandVerbier, Switzerland

Verbier, SwitzerlandVerbier, Switzerland

And just in case you are wondering what James has done after the excitement of Verbier - he's headed over to Canada for a road trip around the Canadian Rockies. 

As you do.

Well, how else does one follow the energy of Verbier? 

See elsewhere on the Summer in the Mountains section of the home page.

See here for the main PlanetSKI news page with all the latest stories from the mountains.

For the Spirit of the Mountains - PlanetSKI: No1 for ski news 

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MY SUMMER SKI CAMP: PART 1 (Friday July 13, 2018)
SUMMER IN LES GETS: PART 3 (Thursday July 12, 2018)
K2: ROUND TWO (Wednesday July 11, 2018)

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